Course Overview
The digital revolution has created tremendous challenges for businesses across the world. Digital marketing has become a core part of any organization’s marketing plans. Digital Marketing and Innovations course is designed to train the participants with a well-defined set of digital skills. The program offers deeper understanding of digital perspective of traditional marketing concepts, understand the mechanics of social media and viral marketing and convert strategic social media plans into execution. The program is split into two domains Digital Marketing Strategies and Digital Tools for maneuvering those strategies. A practical project for in-hand experience is also included at the completion of the course.
Who Should Attend?
- Marketing Managers
- Public Relations (PR) Professional
- Business Development Managers and Directors
- Sales personnel
- Managers from TV & Media Services
- Bloggers
- Woman Entrepreneurs
- IT professionals
Course Highlights
- Digital marketing fundamentals
- SEO
- Social media
- Google ads
- Digital strategy
- Data, Analytics
Duration and Fee
Duration of the course: 12 weeks,
Classes: weekend/weekdays
Course Fee: PKR 25,000* (per participant)*
15% discount for TWO or more participants from the same organization/institute
25% discount for FIVE or more participants from the same organization/institute
*Inclusive of course material, certificate and refreshments.